Better Business Bureau Issues Acai-berry Warning

The Better Business Bureau has issued a nationwide warning cautioning consumers to be suspicious of online ads relying on celebrity endorsements to sell acai berry-related weight loss products.

Acai Palm

The acai berry has been credited by supplement companies with fighting cancer and other diseases.  The acai berry comes from the acai palm.

According to Steve Cox, BBB spokesperson, “many businesses across the country are using the same selling model for their acai products: they lure customers in with celebrity endorsements and free trial offers, and then lock them in by making it extremely difficult to cancel the automatic delivery of more acai products every month.” To read the press release, click here

About 

Joel B. Rothman represents clients in intellectual property infringement litigation involving patents, trademarks, copyrights, trade secrets, defamation, trade libel, unfair competition, unfair and deceptive trade practices, and commercial matters. Joel’s litigation practice also includes significant focus on electronic discovery issues such as e-discovery management and motion practice relating to e-discovery.

Joel B. Rothman represents clients in intellectual property infringement litigation involving patents, trademarks, copyrights, trade secrets, defamation, trade libel, unfair competition, unfair and deceptive trade practices, and commercial matters. Joel’s litigation practice also includes significant focus on electronic discovery issues such as e-discovery management and motion practice relating to e-discovery.

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4 Comments

  1. Pingback: Winfrey's Harpo and Illinois AG sue acai marketers | The Nutritional and Dietary Supplement Law Blog

  2. Jennifer D'Costa said:

    I am a victim of the acai berry scam. I purchased the trial bottle and within 3 days developed a rash which has grown and despite over $300- in medication, continues to grow. I have also not received my refund, despite returning my bottles and never picking up any new shipments of the acai berry product. Not only have I been scammed of money but now my health in jeopardy. I have written to the BBB in Canada, who has closed the case as “Unresolved”. This is just terrible that all the public is told is to “beware”. What about our rights? A Council should be established to check into any ads placed on the Internet, before they are allowed to air. The public should be charged to pay the Council so people don’t get scammed over and over. The Internet has become too huge to allow any and all people to advertise at whim.

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